http://www.kloog.co.uk Business Guru, Marketing Expert & Entrepreneur Mon, 30 Apr 2012 09:48:34 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 http://www.kloog.co.uk/index.php/carl-hopkins-leads-creative-search-for-the-london-2012-olympic-mascot-for-yorkshire-915.html http://www.kloog.co.uk/index.php/carl-hopkins-leads-creative-search-for-the-london-2012-olympic-mascot-for-yorkshire-915.html#comments Wed, 12 Jan 2011 10:23:16 +0000 Stef Hopkins http://www.kloog.co.uk/?p=915 As one of the region’s best known marketers, Carl Hopkins, has been asked to help choose a Yorkshire mascot for the London 2012 Olympic and Paralympic Games. Carl was approached by Welcome to Yorkshire, the official tourism agency for the region. Their 2012 team Yorkshire Gold, is working with the London organising committee of the Olympic Games on a competition to create a customised Yorkshire version of Wenlock and Mandeville, the official London 2012 Olympic and Paralympic mascots.]]> http://www.kloog.co.uk/index.php/carl-hopkins-leads-creative-search-for-the-london-2012-olympic-mascot-for-yorkshire-915.html/feed 0 http://www.kloog.co.uk/index.php/marketing-masterclasses-with-carl-hopkins-911.html http://www.kloog.co.uk/index.php/marketing-masterclasses-with-carl-hopkins-911.html#comments Wed, 05 Jan 2011 12:43:04 +0000 Stef Hopkins http://www.kloog.co.uk/?p=911 http://www.kloog.co.uk/index.php/marketing-masterclasses-with-carl-hopkins-911.html/feed 0 http://www.kloog.co.uk/index.php/jumbleaid-launches-urban-action-campaign-with-metro-893.html http://www.kloog.co.uk/index.php/jumbleaid-launches-urban-action-campaign-with-metro-893.html#comments Tue, 23 Nov 2010 12:12:56 +0000 Stef Hopkins http://www.kloog.co.uk/?p=893 One of the businesses that I have invested in is JumbleAID; a charity fundraising business that is best described as a cross between eBay for charity and Freecycle. My business partners and I are delighted to announce that JumbleAID has just kicked off an online auction in conjunction with Metro newspapers to raise money for two charities as part of Metro's Urban Action campaign. ]]> http://www.kloog.co.uk/index.php/jumbleaid-launches-urban-action-campaign-with-metro-893.html/feed 0 http://www.kloog.co.uk/index.php/carl-delivers-lead-workshop-at-runshaw-business-centre-852.html http://www.kloog.co.uk/index.php/carl-delivers-lead-workshop-at-runshaw-business-centre-852.html#comments Wed, 27 Oct 2010 09:54:23 +0000 Stef Hopkins http://www.kloog.co.uk/?p=852 Carl was invited to deliver a two hour workshop to LEAD, an innovative leadership programme, supported by the Northwest Regional Development Agency, focusing on various marketing issues including the retention and reactivation of customers. ]]> http://www.kloog.co.uk/index.php/carl-delivers-lead-workshop-at-runshaw-business-centre-852.html/feed 0 http://www.kloog.co.uk/index.php/agencybods-expands-804.html http://www.kloog.co.uk/index.php/agencybods-expands-804.html#comments Tue, 03 Aug 2010 18:29:06 +0000 Stef Hopkins http://www.kloog.co.uk/?p=804 A recruitment service launched by Carl Hopkins is expanding after two successful years. agencybods.co.uk has until now specialised in sourcing candidates in the creative and marketing sector but is diversifying to cater for any business within Yorkshire with a recruitment need. ]]> http://www.kloog.co.uk/index.php/agencybods-expands-804.html/feed 0 http://www.kloog.co.uk/index.php/why-is-carl-dressed-as-a-clanger-with-movie-star-jodie-whittaker-789.html http://www.kloog.co.uk/index.php/why-is-carl-dressed-as-a-clanger-with-movie-star-jodie-whittaker-789.html#comments Mon, 19 Jul 2010 11:07:56 +0000 Stef Hopkins http://www.kloog.co.uk/?p=789 To do a good deed of course! He's not always the serious, moody character that everyone thinks he is! Carl volunteered to dress up as Yorkshire Cancer Research's newest mascot when no-one could be found to wear the suit for a photo shoot that the charity had organised with Huddersfield actress, Jodie Whittaker. ]]> http://www.kloog.co.uk/index.php/why-is-carl-dressed-as-a-clanger-with-movie-star-jodie-whittaker-789.html/feed 0 http://www.kloog.co.uk/index.php/carl-makes-the-drums-power-100-69.html http://www.kloog.co.uk/index.php/carl-makes-the-drums-power-100-69.html#comments Thu, 18 Mar 2010 09:43:42 +0000 Stef Hopkins Despite not being directly involved in the agency world for ne Despite not being directly involved in the agency world for nearly three years, readers of The Drum have voted Carl into their 'top 100 most influential people in marketing services' of 2010. The Drum’s Power 100 aims to identify those in the marketing services industry who hold significant influence in the sector. The Drum polled its readers to help compile this list of agency individuals that are held in high regard by their peers. ]]> http://www.kloog.co.uk/index.php/carl-makes-the-drums-power-100-69.html/feed 0 http://www.kloog.co.uk/index.php/the-pros-and-cons-of-%e2%80%98mates-rates%e2%80%99-when-starting-a-business-carl-hopkins-writes-for-start-your-business-magazine-82.html http://www.kloog.co.uk/index.php/the-pros-and-cons-of-%e2%80%98mates-rates%e2%80%99-when-starting-a-business-carl-hopkins-writes-for-start-your-business-magazine-82.html#comments Fri, 19 Feb 2010 10:41:16 +0000 Stef Hopkins Running a business, any business, whether it’s as a sole Running a business, any business, whether it’s as a sole trader or as MD of many people can be, and often is, very lonely. I certainly found this when I bought my business, a multi-million pound turnover marketing agency. The freedom of decision-making, and directing the business, is the good side of the see-saw while at the other end is the pressure and responsibility that comes in maintaining a business for yourself, your shareholders and staff.]]> http://www.kloog.co.uk/index.php/the-pros-and-cons-of-%e2%80%98mates-rates%e2%80%99-when-starting-a-business-carl-hopkins-writes-for-start-your-business-magazine-82.html/feed 0 http://www.kloog.co.uk/index.php/uncle-carl-helps-launch-digital-week-2009-96.html http://www.kloog.co.uk/index.php/uncle-carl-helps-launch-digital-week-2009-96.html#comments Mon, 09 Nov 2009 11:05:19 +0000 Stef Hopkins Following on from the success of last year’s Leeds Di Following on from the success of last year’s Leeds Digital Week, which attracted more than 500 creative and digital professionals to a week of events, seminars and networking, Digital Week 09 is growing up and spreading out across the Yorkshire region. This year's event will be kicked off tonight (9 November) with a Knowledge Auction in Leeds at Revolution in the Electric Press with none other than The Drum's Uncle Carl as auctioneer.]]> http://www.kloog.co.uk/index.php/uncle-carl-helps-launch-digital-week-2009-96.html/feed 0 http://www.kloog.co.uk/index.php/carl-joins-gerald-ratner-at-the-international-business-forum-100.html http://www.kloog.co.uk/index.php/carl-joins-gerald-ratner-at-the-international-business-forum-100.html#comments Wed, 23 Sep 2009 11:13:21 +0000 Stef Hopkins Carl was invited t Carl was invited to join a panel of marketing experts as part of the International Business Forum held in Scarborough. The International Business Forum is designed to showcase Scarborough as a top international business destination and to provide all those who attend with a unique and innovative networking and learning experience. ]]> http://www.kloog.co.uk/index.php/carl-joins-gerald-ratner-at-the-international-business-forum-100.html/feed 0